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A-State Athletics announces multiple revenue generation initiatives for 2025-26

Photo: Contributed/Arkansas State Athletics


Jonesboro, AR – (Contributed) – Sept. 3, 2025 – With the intercollegiate athletics landscape constantly evolving, the Arkansas State Athletics Department and Red Wolves Foundation have announced multiple revenue-generation initiatives that are new for A-State’s 2025-26 athletics seasons.

The Red Wolves Foundation introduced last week, in conjunction with A-State’s football season opener, its first-ever One Pack Jackpot, a 50/50 raffle that will be conducted at select A-State home sporting events this year. The One Pack Jackpot is a charitable initiative that supports the Arkansas State Athletics Department and its student-athletes.

The winner of each raffle throughout the year will receive half of the jackpot (50% of the net proceeds) from the raffle sales, while the remaining proceeds will contribute to the Red Wolves Foundation’s mission to support A-State Athletics and Red Wolves student-athletes.

Fans 18 and older can get their tickets when each raffle goes live by clicking here, and in-venue on game days through One Pack Jackpot raffle sellers. The website also includes ticket prices, complete rules, FAQs and information about the Red Wolves Foundation.

In addition to the Red Wolves Foundation’s 50/50 raffle, A-State Athletics has also implemented a new feature at its concession stands this year that presents patrons with the option to round purchases up to the nearest dollar if they choose to make a donation to the One Pack Fund.

Arkansas State University’s “ONE PACK” initiative unites the athletics department, campus and community in the pursuit of excellence through personal growth, academic excellence, competitive success and keeping a championship culture for Red Wolves student-athletes. Contributing to the One Pack Fund supports:

  • Funding scholarships.
  • Team resources and evolving needs of student-athletes
  • Revenue sharing
  • Recruiting and retaining top talent

Another initiative that has been newly implemented this year focuses on A-State’s non-ticketed sports, such as women’s soccer, track and field and women’s tennis. While free admission is in place for these sports, fans are able to make an “admission donation” to the One Pack Fund in support of these programs by scanning a QR code located at the entry gate.

“The One Pack initiative is a core component of our strategy, but we must continue to develop and enhance other revenue streams, and the Red Wolves Foundation’s One Pack Jackpot is an example,” said A-State Vice Chancellor for Intercollegiate Athletics Chris Pezman. “We’re thankful for the tremendous support we receive from our community as we work to ensure we’re providing our student-athletes, coaches and staff with the resources they need to be successful in the classroom and in competition.”

Additional information about any of these initiatives can be obtained by calling the Red Wolves Foundation at 870-972-2401.

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